Press kit
Everything you need. Except the stake.
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Fact sheet
- Title
- That's Not For Sale
- Developer
- Little King Studio (solo dev: Ryan)
- Publisher
- Self-published
- Release
- Steam Early Access, 2027 (date announced at Steam Next Fest, Feb 2027)
- Demo
- Free: "First Shift" on Steam and at thatsnotforsale.com/play
- Platforms
- Windows (Steam, direct), web browser demo
- Price
- $14.99 USD (Early Access)
- Players
- 1-4, online co-op
- Genre
- Horror-comedy, shopkeeper sim, co-op
- Website
- thatsnotforsale.com
- Press
- press@thatsnotforsale.com
Description
That's Not For Sale is a first-person horror-comedy pawn shop for 1-4 players. You run a 24-hour shop on the wrong side of a very weird town, and after midnight the customers stop being normal.
Haggle with Bigfoot in a crooked fake mustache. Hold up a mirror to find out which "Gary" isn't Gary. Pass cursed items to exactly the wrong buyer. And when Count Vlad points at the wooden stake you need to survive the night, say the words: "That's not for sale."
Your business partner is Gnomez, a homeless garden gnome in a traffic-cone hat who lives in a box behind the counter and keeps "restocking" your stake onto the sales floor.
Key features
- 25+ customers: humans, cryptids, aliens, ghosts, and things pretending to be Gary
- 40+ physical items, each one inspectable and usable on any customer
- Pass-the-curse combo journal with dozens of item-and-customer reactions
- Climb from the Back-Alley Shack to the Grand Exchange and retire with $1,000,000
- Online co-op for up to 4: four registers, one shared drawer, host-saved progress
- No permadeath: get knocked out, get robbed, wake up on the floor, keep working
About the studio
Little King Studio is one solo developer and his homeless garden-gnome business partner. Gnomez runs the socials. Ryan runs everything else.
Logos & art
Logos and key art.
Screenshots & trailers
Footage.
All screenshots and trailers are real in-game footage. Full-resolution files are added here as they are captured.

